Fiction Writing and Other Oddities

Showing posts with label Amy Corwin. Show all posts
Showing posts with label Amy Corwin. Show all posts

Wednesday, July 10, 2013

Writing Mindfully


It always surprises me how many lessons you learn at one job "translate" successfully to other areas of endeavor. And how often your parents really are right. :) Long, long ago (in a galaxy not that far away) my mother told me that it was important to set goals. All fine and well, but like a lot of other people, I found it hard to set goals when I didn't really know what I wanted or wanted to accomplish. So I sort of ignored that advice.

Then, as I got a "real job" (as opposed to my fiddling around with writing for one or two lifetimes) I was able to translate Mom's advice into something useful to me. I didn't set goals so much as figure out what I needed to accomplish. It sounds like a trivial difference, but it was an important difference to me. You see, "goals" felt like hard things that I probably couldn't accomplish while saying "this is just something I need to get done"  felt much more do-able.

And so life went on with some successes, some failures, and a lot of "what the heck am I doing" moments. Then, about 15 years ago, I seriously started writing again. I'd piddled with it off and on, but I finally realized that if I ever wanted to be a writer, then I needed to put on my big girl panties and get down to work.

My first few, aw heck, first FIVE manuscripts were a mess. I thought you could just write and your brain would work it all out and you'd create a masterpiece. Sure, I did some elementary plotting and kept track of character names and bios--all the usual stuff--but I didn't think too much about the whole thing. I just wrote. Which was fine as an exercise, but after a few more disastrous manuscripts, the metaphorical light bulb went off. I needed to decide what I wanted to get done.

That simple decision is what makes the difference between a manuscript that is, quite simply, a mess and one that is a real story fit for an audience. And it's not just figuring out the plot, although that is part of it.

Before I forget, let me digress for a moment and mention that I believe this is true whether you are a "plotter" or a "pantster." What are plotters and pantsters? Writers who either create meticulous outlines of their plots before they write (plotters) or writers who just sit down and...write by the seat of their pants (pantsters). I happen to be an unholy alliance of the two. I sort of plot but then halfway through, the characters have revolted, taken over the plot, and all bets are off.

Anyway, so what the heck do I really mean by "decide what needs to get done?"

You need to decide what you are writing. That sounds simple, but it's really not. Let's say you know in a broad way that you want to write mysteries. Okay, that's part of it. But you also have to decide if you want the story to be dark and gritty or light and humorous. Atmospheric or well, whatever the opposite of atmospheric might be. What feelings are you trying to dredge up out of the depths of the reader's psyche?

That goes for each scene, too. As you are writing, you need to keep an eye on what you are trying to do with that scene, and hopefully it will serve multiple purposes. Maybe you need to drop a specific clue for a mystery and you also need to reveal some critical aspect of your hero's personality and push the plot forward. Add a twist. Whatever.

For pantsters, the "does this serve my purpose?" evaluation may come later, but it's still critical. If you don't know what emotions you were trying to evoke or what the scene needed to accomplish as far as plot and characterization, then how do you know if the scene is successful? If you should keep it or cut it? Sadly, many of my scenes--usually the "best" ones in terms of snappy dialog--wind up terminated with extreme prejudice because they don't accomplish what they needed to in order to drive the story forward. It kills me to delete them, but...it is what it is.

Every element in a book: plot, characterization, dialog, setting, descriptions, etc, must be there for a reason for a story to be successful.

So that's my thought for today on writing. I'm still working on perfecting my craft--my reach always exceeds my grasp. Or to put it another way: a wise man is one who realizes that it is not what he knows that makes him wise, it is the recognition of how much he doesn't know that makes him wise. (I must be very, very wise at this point because I feel like I don't know anything.)

For the incurably curious

I'm working on the edits for my next contemporary cozy mystery and I hope to send it to my editor at Five Star soon. Maybe even by the end of August! I can't quite decide on a title, though. I am terrible with titles, but I'm thinking along the lines of "The Missing Body." Who knows. I just hope she likes it and Five Star is willing to pick it up.

Very soon (within the next few weeks, in fact) the next Pru and Knighton mystery will be out: The Dead
Man's View. My wonderfully talented cover artist is working on the cover and I can't wait to release it early in August. I've got another Pru and Knighton mystery up my sleeve, A Honeymoon with Death, where Pru is once more dragged into a mystery during her honeymoon in Europe with Knighton. Pru and Knighton are asked to debunk a haunting, only to stumble into murder instead. I can't wait to get to it, but I've already started another Second Sons Inquiry Agency mystery featuring a new inquiry agent, an embittered Napoleonic war veteran, who is requested to investigate the murder of an earl in The Illusion of Desire. I've gotten the first five chapters written and I hope to finish that during the winter.

Oh, and did I mention that I have a new cover for Pru and Knighton's first book, The Vital Principle? My cover artist (Amber Shah) did a great job and I'll be re-releasing that book with the new cover at the end of the month.

Finally, I'm trying something a little different and will probably have it published under a slightly different pen name as it is a contemporary crime/horror story about revenge. In fact, it's called Revenge. It's crime, black humor, and a bit of paranormal horror all rolled into one biting manuscript. Because it has some dark moments, I'm thinking it may be too dark for the traditional Amy Corwin fans, hence my thought that maybe another pseudonym may be in order. I used to be totally against multiple names for one author because I figured readers were smart enough to read the blurbs and know if the book was something they wanted to read or not, but then I realized the usefulness if you happen to write different genres. It makes it a lot easier for folks to know that if they buy an "Amy Corwin" there won't be a lot of explicit, well, stuff, in them, with the exception of my series of paranormal romances like A Fall of Silver which have a few love scenes.

I've got a lot more "on the burner" as far as writing and I hope that later this summer, the fruits of all my labors will finally be available.
Enjoy and Happy Reading!

Monday, May 13, 2013

Malice Domestic 2013

I recently returned from the Malice Domestic 25 conference in Bethesda, MD, and I had a super time. My sister and I both love mysteries, so we can get a chance to visit, do a little sight-seeing around the Virginia, Maryland, DC area, and generally have a good time. One of the best features, of course, is that we each get a bag full of books, many of which are from authors new to us so we get to sample new authors while going to interesting talks and generally schmoozing with the authors. If you haven't gone, I highly recommend this conference as it is on the small side and everyone is fantastically nice.

Harlan Coben and yours truly, Amy Corwin
In fact, during the author signing, Harlan Coben came over and spoke to several of us, which was really sweet of him considering that I (in particular) am generally unknown in the Mystery Author Stars firmament.

Exotic Locales Session with Dina Willner (moderator), Lucy Burdette, Aaron Elkins, Marie Moore, and Michael Stanley
One of the best sessions was about the use of exotic locales in fiction and all four authors were fascinating in their views of how the locale influences the book. I picked up several new books where the stories are set in distant lands since I have always loved to read stores set in other places. One of the authors, Aaron Elkins, really drew in the crowds and I loved to hear him talk about his process. He visits the places where he sets his stories and takes notes on everything, including local eateries (including their menus) and street views. I almost asked him if he had any relatives in NC since we are friends with a family with the last name and there is even a crossroads (Elkton) named after the Elkins. It would be really funny if they were related (I really don't think they are).
Maria Hudgins (Left)

I also got to catch up with several of my friends, including fellow Five Star author, Maria Hudgins, and Sandra Parshall who was the main editor of the Fairfax Audubon Society newsletter where I was a "grunt" typist eons ago.

Sandra Parshall (right)
While at the conference, I got to participate in the fun (but exhausting) Malice-Go-Round, which was like speed dating for authors. There were twenty tables set up with ten or so folks at each table and we authors got to run around to each table and "pitch" our books for 2.5 minutes. Whew. By the time I reached table 18, I was pretty well "voice-less" but I certainly got my pitch for my latest mystery, Whacked!, down-pat. (An overworked gal goes to house-sit for her aunt and uncle, only to find her uncle sharing a smoke with a dead man. It's up to her to prove her uncle is not crazy and did not kill the man at the bottom of the garden. LOL) Right now, Whacked! is only out in hardcover, but there should be an ebook version out next year (crossing fingers).

Liz Lipperman (right)
For fans of my historical mysteries, the second Pru & Knighton book (Second Sons Inquiry Agency mystery series) should be out by the end of June or early July. I still don't have a title for it, but it's coming! If you want to catch up on the first book where Pru Barnard is accused of murdering her host at a seance, you can grab a copy of The Vital Principle.

I hope mystery fans will check out Malice Domestic and maybe make a trip next year for the conference. It really was a lot of fun and there is so much to do in that neck of the woods. It is well worth the trip!



Aaron Elkins at book signing

Monday, January 28, 2013

Release Day: A Fall of Silver

A Fall of Silver has finally been released!

My paranormal romance (or urban fantasy, since it's a bit of both) is out and here is the blurb and a small excerpt to whet your appetite.

Blurb

Their secrets are about to catch up with them.
The only good vampire is a dead vampire: that’s Quicksilver’s philosophy and she sees no reason to change it. In fact, she’s about to kill one of the undead when Kethan Hilliard confronts her, promising peace and redemption for both vampires and humans in exchange for an end to the slaughter.

But Quicksilver knows that’s not going to happen.

Someone is killing humans and vampires, and sweet words aren’t going to end the nightmare.

The events awaken terrible secrets from Quicksilver’s past, and she’s not about to repeat her previous mistakes. This time, she’s going to end the madness and silence the horror, forever.


Excerpt

“Stop!” A seated man commanded in a deep voice. Pressing his fists against the table, he stood, unfolding until he towered over the other men in the room.

Quicksilver's gaze flicked over him. Stubborn chin, wide mouth, and dark, brooding eyes. An unfamiliar response curled in her belly, reacting to his presence. A feeling she didn’t need, or want, warmed her. She slowed.

Nerves. Don’t let them distract you.

She shifted, orienting again on Jason. As she raised a whip, her glance flickered once more to the tall man. She took a deep breath and forced herself to concentrate. The vampire was dangerous. Leave the humans for last.

“Don’t move, please.” He stepped in front of the three vampires flowing around the table to join Jason. Frowning, he lifted his hand in a gesture of command. “None of you move.”

The vampires froze. Even Jason stilled himself. Shocked, she barely noticed her whip sagging to the floor in an almost instinctive response to the large man’s order. She straightened and tensed her wrist, flicking the whip in her right hand.

The thin, silver lash uncoiled through the air and encircled Jason’s neck. He stared at her, his pale eyes widening with terror. His golden lashes fluttered as his hands hovered around his neck.

“Don’t, please!” Jason’s fingers pressed against his collarbone as if he thought he could hold his head in place. His frantic gaze flashed to one of the vampires. “Stop her! You’re my clan leader, Sutton. For God’s sake, do something! Help me!”

In a burst of unexpected speed, the big man moved around the table. He gripped the lash.

Lose your hand if you love vampires so much! She bared her teeth in a wolfish smile. When he didn’t let go, she shifted her weight to her back leg and prepared to tighten the noose.

“Stop. Now!” The man—and he was a human male judging by the spicy warm scent of his skin—tightened his hand when she gave the whip a small tug. A trickle of blood seeped through his fingers. He did not react.

A small curl of fear tightened her belly.

The other human half stood. “Kethan—”

“I’m all right, Joe. Stay where you are.” He caught her gaze. “Let him go, Miss.”

“No, he’s dangerous. He’s a vampire, and he almost killed a young girl.” If he didn’t let go, he’d lose half his hand. She stiffened in preparation.

“It was a mistake. Wasn’t it, Jason?” the large man, Kethan, asked.

“I never touched her, honest!” Jason’s voice rose sharply. “I wasn’t going to kill her—”

“Enough talk!” she replied in clipped words, edging around to get a clear view of Jason.

“It is enough.” Kethan said calmly, keeping his eyes locked on her face. “You’re interrupting negotiations—”

“Negotiations? What negotiations? You can’t negotiate with vampires! Or don’t you know what they are?” Blood pounded in her temples, deafening her as her fury thrust her into the past.

She’d tried negotiating with Carlos and Carol, once. The two vampires played her like a Stradivarius, promising escape and then…. She swallowed, forcing the pain back.

When she glanced up, his dark eyes caught her gaze. She didn’t notice his body tense until it was too late. 

He grabbed her wrist in a single, smooth movement, catching her off guard. The warm, human strength of his hand enveloping hers surprised her, delaying her recognition of the unrelenting strength of his grip.

“What are you doing?” She jerked her arm, but he didn’t release her. Instead, he  pried the whip handle out of her hand. Then his brown eyes caught her gaze again and held it with the intensity of a master vampire.

Her eyelids fluttered in an attempt to break the connection. She wanted to look away, she had to, but couldn’t force herself to look away. After a breathless moment, she stepped back. Her left hand tightened on her second whip. She had a spare—a third whip—and she wouldn’t be caught by surprise again.

He couldn’t control her. No one could. Never again.

--I hope that small excerpt intrigues you. If you're interested, A Fall of Silver is available as an ebook through Amazon and Smashwords.
Amazon Kindle/Fire: http://www.amazon.com/dp/B00B6EZBAS 
Smashwords (Most ebook formats): https://www.smashwords.com/books/view/279463

Thanks and enjoy!

Thursday, May 24, 2012

Catching up and JASNA

Got back from the Malice Domestic conference where I had a great time rubbing shoulders with all kinds of truly wonderful mystery writers, and I've spent the last few weeks just trying to catch up! There's always so much going on in the spring.

In fact, I don't think I'm the only one behind. The farmer planted the field in front of us with oats but hasn't harvested yet, and we noticed that one of the storms we had earlier in the week knocked most of it down. :( But maybe he was just going to plow it under? Or forgot.

However, the birds seems happy with it, particularly the Blue Grosbeaks.

And just last night we picked some of the first plums of the season from the trees in our back yard! Hard to believe. The crop isn't huge this year, but it's tasty as ever and I think I might look up a recipe for Plum Kuchen as a treat for my husband. I've been spending a lot of time in the garden, trying to get it in order (without much success). Gardening here consists more of killing things than planting--we're totally overrun with smilax, poison ivy, Virginia creeper, horse feather, dog fennel and other garden thugs who think they can take over the place. Unfortunately, they are often right, and they do. So I've got my normal spring crop of poison-ivy rash but I haven't given up the fight.

On June 9, 2012, I'll be heading back up to Maryland for the Jane Austen Book Fair! I can't wait. I'll be bringing along a selection of my own books, but I'm really looking forward to grabbing up a few books by the other authors there.


Here's a bit about the book fair:


Author Readings and Book Sale to Celebrate Jane Austen
AT BOOK FAIR
BETHESDA, MD – Seven authors of modern works inspired by Jane Austen’s classic novels will read, discuss, and sign their books at a Book Fair sponsored by the Jane Austen Society of North America (JASNA) - DC Metropolitan Region, on June 9.  Five of the authors are from DC/MD/VA.
Highlighted works of nonfiction include Jane Austen:  A Life Revealed, by award-winning biographer Catherine Reef; The Jane Austen Guide to Life:  Thoughtful Lessons for the Modern Woman, by Lori Smith; and The Jane Austen Handbook:  A Sensible Yet Elegant Guide to Her World, by Margaret C. Sullivan.  On the fiction side, the authors’ styles and settings are diverse:  Ava Farmer’s Second Impressions continues Austen’s plots and uses her language; Amy Corwin’s A Rose Before Dying combines mystery and romance in a Regency setting; Janet Mullany’s Jane Austen: Blood Persuasion takes a paranormal turn, and Diana Peterfreund’s For Darkness Shows the Stars sets an Austen plot in a postapocalyptic future. 

Immediately following the author discussions, the used book sale will open, offering biographies, literary criticism, collectible editions of Austen’s novels, and British history, culture, and travel books, as well as fiction by Austen’s contemporaries and modern authors writing in the Austen spirit. 

The Book Fair is free and open to the public.  It will take place on Saturday, June 9, from 1 to 4 pm at Walt Whitman High School, 7100 Whittier Blvd., Bethesda, MD.  (This activity is not sponsored by, associated with, or endorsed by Montgomery County Public Schools or Montgomery County Government.)  Information is available online at www.jasna-dc.org or by calling (301) 926-3117. 

JASNA is dedicated to the appreciation of Jane Austen and her writing.  JASNA is a nonprofit organization, with approximately 4,000 members (more than 350 in DC/MD/VA), of all ages and from diverse walks of life.  The local chapter sponsors lectures, tours, discussions, and social events throughout the year.  The national website is www.jasna.org.

Saturday, January 07, 2012

Corwin's Blog Tour Starts Next Week!

I'm starting off this year with a series of blogs during Jan, Feb, and March with Goddess Fish Blog tours. It's very exiciting and I love working with them, they are a wonderful resource for writers hoping to connect with a few more readers. Several of the blogs are interviews and some are just "off the top of my head" about mysteries, why I write mysteries with a touch of romance, and a writer's life. They were all fun to write, I mean, who doesn't love talking about their interests? I hope they're just as much fun to read.

For a lot of writers (me included) it's always difficult to juggle writing your next book and writing other things like blogs. I found that working with a blog tour coordinator was easier for me for two major reasons: 1) I had someone to prod me to write the blogs; and 2) The coordinator did all the leg work to find and schedule blogs. It sounds trivial and a lot of writers do this on their very own, but ultimately, I recognized my own limitations. I needed help in setting it up. So thanks to all of those who spent time chasing after me to get my blogs in on time and keep track of everything. It wasn't a trivial task.
Please join me on the following dates as I'll be giving away a $25 Amazon gift card each month to one lucky person who leaves a comment. Be sure to drop by and leave a comment!
January

1/10/2012 - Write About
1/17/2012 - Carrie Ann Ryan's Blog
1/24/2012 - We Fancy Books
1/31/2012 - Realmantic Moments

February

2/6/2012 - Sherry Gloag The Heart of Romance
2/7/2012 - Christine Young Romance Writer
2/8/2012 - It's Raining Books
2/9/2012 - Rachel Brimble
2/10/2012 - Worlds of Possibilities

March

3/6/2012 - Book Lover's Hideway
3/13/2012 -
3/20/2012 - Megan Johns Invites
3/27/2012 - Kacey's Kreations

Note that I'll update the March events when they are completed.
 
Thanks to all my readers and I hope 2012 is off to a great start to you!

Sunday, December 04, 2011

Sample Sunday: The Bricklayer's Helper

It's sample Sunday again! This time, I'm giving you a small taste from my Regency romantic mystery, The Bricklayer's Helper.

What would you do if you were a young girl, orphaned during the early years of the 19th century? Without a family and references, there were pitifully few jobs for women, leaving them to face desperate lives of thievery or prostitution.


Sam faces this terrible situation in The Bricklayer’s Helper.

Her story was based on the actual life of Catherine Wilson, who was orphaned at fourteen and bravely refused to accept the social restrictions of her day. She donned her deceased brother’s clothes to find work under the name of John Thomson.

An orphan like Catherine, Sarah finds herself alone when a suspicious fire burns down her home with her family trapped inside. All she can remember about the horrific event is the warning to “run and hide.” Fighting to stay alive, Sarah cuts her hair, dons the garb of a young boy and obtains a job as a bricklayer’s helper. This disguise allows her to remain safe for nearly thirteen years.

Unfortunately, work takes her to London and a man from her past recognizes her. He arranges a meeting with her, only to be murdered before they can speak. Desperate that she may be vulnerable, Sarah hires an inquiry agent from the Second Sons Inquiry Agency.

However, Sarah is not too sure about the inquiry agent she's assigned. William Trenchard may be competant to fumble his way beneath a lady’s skirt, but can he discover who murdered her family? Despite her doubts, Sarah hires him, hoping to survive long enough to uncover the killer.
Unfortunately, their decisions may prove to be dangerous to their hearts…if not downright fatal.

Book: The Bricklayer’s Helper

In the scene below, Sarah, in her guise as Sam Sanderson, has gone to meet a man from her past, unsure what secrets he will reveal about the fire that destroyed her family.

Excerpt from The Bricklayer’s Helper
 
She glanced around, trying to listen over the pounding of her heart. No one shouted. No one except the major showed any interest in her—other than sheer annoyance when she impeded the smooth flow of foot traffic.


Major Pickering raised his hand, his eyes intent on her face. She took a slow step forward. Then without warning, he stumbled. His hand fell to his side. His gaze wavered. A look of confusion passed over his thin face. Glancing down, he pressed a hand to his side. And as he brought his palm up in front of his face, his legs buckled beneath him. He fell sharply to his knees, and with a shudder, he raised his head. His gaze once more met Sam’s as his mouth worked soundlessly.

A sense of urgency sent her running forward, hand outstretched. Alarmed by the pallor of his face, she tried to reach him to hear the words he uselessly mouthed. Then, although she couldn’t be sure with the jostling men between them, he shook his head slightly in warning. A spasm twisted his features.

Sam stopped and watched in agonized horror as he slowly crumpled, face down, onto the pavement.

A passerby dressed in black bent over him. His quick hands patted the major’s back and sides.

Several men trying to pass turned and exclaimed in surprise.

“What’s wrong?” one said, his voice carrying above the crowd.

“Drunk—”

“No—murder!” another man yelled. “Fetch the constable! This man’s been stabbed!”

------
I hope you enjoyed the excerpt!

Tuesday, October 25, 2011

Christmas Spirit and Silence is Concurrence now available!

What a great week!
Both my holiday historical mystery novella, Christmas Spirit, and my short, short ghost story, Silence is Concurrence, have gone live on Amazon! I'm very excitied (as I'm sure you can guess).

That clears the ground for me to concentrate on writing Hidden Aspects, a new historical mystery featuring Prudence Barnard and Knighton Gaunt, the two main characters from The Vital Principle. I plan on torturing myself during November by participating in National Novel Writing Month (NaNoWriMo) to attempt to get the first very rough draft of Hidden Aspects done.

As I go slowly go insane, I'll be blogging about my NaNoWriMo adventures during the month. Wish me luck--I really want to get close to finishing the rough draft if at all possible.

Once I get the rough draft done, I'll put it aside to concentrate on getting the editing done for Escaping Notice, the final (at least for now) book in the Archer family series. Escaping Notice will feature Helen Archer, the younger sister of Oriana Archer who you met in The Necklace. With luck and the help of my editor, we're hoping to get Escaping Notice out early in 2012.

Whew. My head is spinning.

Here is a bit about my two newest releases.


A Regency mystery novella

A blizzard envelopes the English countryside five days before Christmas, stranding Eve Tomlin and her mother when their carriage shatters a wheel. The women struggle through the snow, forced onward by a wraith-like figure gliding through the trees. Exhausted, they find an apparently abandoned house and stumble inside. They are confronted by Giles Danby, a guest at Folkestone Manor. Danby ruthlessly tells the women they must go.

Their host has just been murdered. A killer is on the loose.

Or a vengeful specter, if they believe Danby’s father. A specter Eve may have glimpsed in the woods.

Desperate to solve the mystery and remain alive, they can only hope the Christmas Spirit isn’t searching for another victim.

Silence is Concurrence
A Southern ghost short story


Collecting material for a book of ghost stories, Kate travels to North Carolina's beautiful Outer Banks to collect an eyewitness account of a haunting. She has a few difficulties finding the house, but eventually she meets Mrs. Corley and hars her story.

Although she doesn't realize it, Kate may find more material than she knows what to do with.
 
-----
Enjoy!

Tuesday, September 27, 2011

Christmas Spirit

I know, I know, I've been a very bad person and haven't posted to my blog in a while. But I have an excuse (besides hurricane Irene, which is also a good excuse and I'm using it). I've been working frantically on a new holiday mystery novella called "Christmas Spirit". In fact, I'm getting ready to send it to my editor tomorrow (phew).

And right now, I'm trying to decide about a cover. Here is one candidate. It's actually very good about capturing the feel of the book because Eve, the poor heroine, has to plow through the snow with her mother and maid in tow when their carriage breaks down. And when they come to a house, they discover that the owner has been murdered! In fact, he was found with his throat cut just moments before Eve and her mother (and maid, let's not forget the maid) arrive.

Horrors!

Was it the ghostly apparition they glimpsed as they struggled through the snow? Or was it the guests, Mr. Danby and his father, Lord Wolverton? Or Anatoly, the flamboyant cook?

Will Eve and her mother survive long enough to find out?

Who can say, but stay tuned for more info about "Christmas Spirit" as we get closer and closer to a release date (hopefully, sometime in November).

Here is another cover option (to the left).

Let me know which one you like better. I can use all the opinions I can get. I have no clue.

Then, I'll be hard at work on the next Pru and Knighton mystery, which follows up their story from "The Vital Principle". Pru has found another dead body and this time, the victim is related to her and she's convinced he did not commit suicide as everyone else claims. She's sure it's murder and asks Knighton for his assistance in proving it. I've got the first two chapters written, but haven't even settled on a title, yet.

Some of you who also read paranormals will be interested to know that I've also submitted "A Fall of Silver" to The Wild Rose Press. Wish me luck. That will be the second book, following hard on the heels of "Vampire Protector". If that submission goes well, I'll be working on the third manuscript, tentatively entitled "Smoke" and featuring the redoubtable Theresa Blackstone, who had guest appearances in both "Vampire Protector" and "A Fall of Silver".

Lots of irons in various fires. Despite that, I'm going to desperately try to do better about keeping the old blog going.

In the meantime, let me know what you're up to now that the weather is starting to cool down.

Wednesday, July 27, 2011

What Compels You To Read?

What attracts you to a book? Why do you read?
Those questions are fascinating to me, and there are almost as many answers as there are blades of grass in the world.

For me, reading is a chance to explore other "modes of life," other cultures, discover new things, new words, vicarious thrills, see how others solve problems, and most of all, explore what it is that makes a human being tick.

Unlike a lot of readers, I avoid the heart-warming, the tear-jerkers, the super-woman heroines who weigh 90 lbs but stand 5'8" tall in fancy high-heels and tailored suits. Or the fun-loving hippy-chick who lets her emotions rule her beautiful life. I seek out the books about the overweight, the irrascible, the bitter cynics, misfits, the sarcastic, geeky, uncool loners who never fit in and know they probably never will. Those who like to think logic drives them but are often surprised at how many times obscure, deep-seated needs made the decisions for them. And they weren't good decisions.

Could it be that I bond more strongly with those I perceive to be like me? (I shudder to think what that says about me.) Or those who are portrayed with qualities I'd like to emulate? Is that part of what drives a reader to select certain books, certain authors over others? It's an interesting question and may in part help us understand why certain authors reach mega-stardom and others, who may even be better writers in the same genre, simply don't find a wide audience. Are the truly popular able to tap into the psyche of the "fat middle of the bell curve" of humanity (instead of the skinny ends), creating characters and incorporating themes that speak to most people?

To a large part, that may be true. The authors who can tap into the zeitgeist will undoubtedly do well.
For me, there are definitely values, themes, and characters that draw me into their stories and cause me to buy every book I can find about them.

The Inspector Rutledge series by Charles Todd, for example. This series of mysteries is set in England, right after World War I. It's a period when a shell-shocked population saw their world change forever in fundamental ways. The war itself was traumatic, but layered on top of that were changes brought about by technology. Cars were replacing horses, for example. Civilization was shifting into high gear. It was the start of an era we would recognize as the roots of our modern times.

While the shift is undoubtedly fascinating, what really draws me is Rutledge. This is a man who I can truly respect. He's been through horrific events during the war and returned home, shell-shocked and scarred both physically and mentally. His fiancee leaves him and his life is in tatters. And yet...instead of laying about whining, he returns to the work, hoping the challenges will give him time to pull himself together and heal. He shows enormous integrity and courage, as well as the drive to work through adversity instead of just giving up. He typifies all the qualities I admire most. He is why we will forever call those men and women who lived through the first half of the 20th century, the Great Generation. No one from that period would even think of eliminating cursive writing from school because it's too difficult to teach. (Okay, I had to add that, sorry.)

In contrast, I also read The Haunting of Hill House by Shirley Jackson every year, sometimes twice a year. WARNING: SPOILERS. The main character draws me in as strongly as Rutledge and in many ways, she is much like him. She is also damaged and that damage leads her inexorably to her fate. I love the understated, vicarious chills of this horror story. There is no blood, no unspeakable acts of torture. It is more subtle and in may ways more horrible because of that. It is filled with irony. Eleanor is a character we can sympathize with, and perhaps even admire. She has sacrificed her own happiness and independence by spending most of her adult life taking care of an invalid mother. Exhausted by years of coming to her mother's call, day and night, she accidentally sleeps through one, final call. The one call that turns out to be the one she should have answered, for her mother dies. Ironic. And Eleanor can never quite forgive herself for that.

Then at last, she has one opportunity to find happiness and show her independence by taking her first vacation ever. At Hill House. Where whatever forces await her recognize that buried guilt and prey upon her. Her first attempt to find happiness, to show independence, results in...well. Ironic.

In contrast to that, are the works of P. G. Wodehouse. Particularly his stories set at Blandings Castle. Blandings Castle is the seat of Lord Emsworth. I adore Lord Emsworth. Mostly because he loathes his children, his family and only wants to be left alone to fatten up his champion sow, the Empress of Blandings. He makes me wonder how many parents really feel about their children, particuarly after said children reach the ages of around 13-25. I suspect Lord Emsworth isn't the only one who'd like to see them locked away and forgotten during that period. I wouldn't have blamed my own parents one bit if they felt like that. In fact, I can't understand how they avoided doing just that when I was in my teens.

As for my own writing...I find that I can't even start a book unless I have some pretty good conflict going and can include at least one irrascible, possibly down-right mean, character and a bit of comic relief. That's why so many of my stories end up with those elements somewhere around the middle when the going gets tough and I need a laugh or two to keep going.

My themes vary, but many have elements of "being trapped" in them, like Eleanor is trapped by her noble quality, her ability to sacrifice her happiness for others, and her guilt at failing her mother at the most critical moment. In my latest mystery, A Rose Before Dying, many of the characters are trapped in a variety of ways, both internally and externally.

Sir Edward is trapped by his lameness and circumstances. Someone may be trying to implicate him in a series of murders. In his efforts to extricate himself, he traps his nephew, Charles Vance, into investigating.

Charles Vance is trapped in a murder investigation by duty, a deep sense of honor and his love for his uncle.

As a woman in the early years of the 19th century, Ariadne Wellfleet is trapped by Society and legal obligations. She's engaged to be married to a man she does not like and restricted in her abilities to alter her situation for the better. She has a rose hybridization business she loves, but if she breaks her engagement she may lose it all.

This theme of entrapment is something I enjoy exploring, so I seem to return to it time and time again.

I'll leave you with two things: a question to ponder and a brief blurb for A Rose Before Dying.

What themes and characters intrigue you--why do you read?

And now...a word about A Rose Before Dying.

Only Sir Edward had the motive, the opportunity, and a garden full of the identical roses sent to each victim before their death.


The first victim was Sir Edward’s ex-mistress, a woman who threw him over for a younger man. After receiving a mysterious rose, she dies while alone with Sir Edward. Then a second rose is delivered and a deadly game commences, where roses are the only clues to save the next victim.

However, Charles Vance, Earl of Castlemoor, refuses to believe his uncle, Sir Edward, could commit the murders, even when the renowned head of the Second Sons Inquiry Agency warns him there may be some truth behind the rumors. "The roses are Sir Edward’s attempt to cast suspicion elsewhere." "Misdirection." Or so the whispers say.

Convinced he can prove his uncle’s innocence, Vance enlists the aide of notable rosarian, Ariadne Wellfleet, little realizing his actions will involve the Wellfleet household in the killer’s game.

Before the week is out, another rose is delivered.

Tuesday, July 19, 2011

Amazon Publishing on the Kindle, Redux

Indie Publishing, Who'd Have Thunk It?
A quick blog, a few random thoughts on independent (indie) publishing, mostly centered on the Kindle...

I admit it, I never thought I'd give in to the lure of indie publishing. If nothing else, I'm a firm believer in the search for excellence and traditionally, excellence in publishing meant the whole agent/NY publishing thing.

Got a couple of agents, got a few books published, but they languished. I languished. I considered giving up, calling it quits, admitting that I was the one loser out of the group of six starry-eyed writers striving to be published who all went on to bigger and much better contracts.

But I'm stubborn, and I had all these books in my head dying to get out, and what the heck?

Then I started reading Konrath's blog. Things exploded in the indie world. Like an idiot, I realized that once again, I was behind the curve on something I should have been at least one step ahead of. I mean, I have a day job in the computer industry. I should have realized what was going on, much, much sooner.

Nonetheless, I finally took the plunge a few months ago. It has been a totally eye-opening experience in ways I really didn't expect.

Serendipity is alive and well and nesting in my Kindle.

What happened?


Well, I had a mystery (The Vital Principle) that I was talking to a publisher about, but the advance was small and I realized, well, if the book was good enough to be published, wasn't it good enough to be indie published? After more work, of course.

So I did.

A couple of months later, I'm doing...quite well. Not burning up the Internet, but nice, solid sales. In the meantime, I had another book I'd written and was almost ready to go. I got it ready and indie published that one (A Rose Before Dying). Again, nice solid sales. Enough so that I've now set into motion plans to retire early and write full time.

Then...serendipity.

My trad books? They're starting to sell. With virtually no effort on my part (except, of course, I'm working on my next book which is a LOT of effort).

It's the reverse of what I had expected. I had expected traditionally published books to drive the sales of my indie books. What is happening is that my indie books are driving the sales of my trad books.

Is this some weird thing unique to me? No clue. No clue AT ALL.

But I will say this: writing the best book you can write is worth it. And the best advertising is your next book.

Finally, let me talk about a related subject that is near to my heart. Amazon rankings. If you're an author, you may be as addicted as I am to the rankings watch.

But what do they really mean?
It's all relative, my dear.

For a full and comprehensive discussion on Amazon rankings, I encourage you to look at the following link: Amazon Ranks Explained. In a nutshell, the rank is how well your book is selling that hour against all the other books on Amazon. It's calculated hourly.

While that link does a wonderful job of explaining the ranking system, the rank data is from 2008. I took my own data from 2011 and updated the table slightly to reflect the more recent information. Here's how the ranks roughly (and I mean ROUGHLY) break down as they relate to sales.

RANK                         Weekly Sales - 2011
    1,000                            210 copies (~30/day)
    5,000                            100 copies (~16/day)
  10,000                              70 copies (~10/day)
 100,000                             20 copies (~ 3/day)
 300,000                             15 copies (~ 2/day)
 500,000                               1 copy
1,000,000                             1 or 2 copies/month

Keep in mind a few things:
  1. This is relative to all the other books being sold, so if book sales are really slow across the board, the number of copies sold to earn a ranking will be less & vice versa.
  2. Huge jumps in rank within an hour, e.g. going from 114,000 to 44,000, doesn't mean you're selling between 3 and 10 copies that day or even that hour. It means that you may have sold one copy that hour, which was more than those above the 44,000 rank did, but less than those with lower ranks. For that specific hour.
  3. It's the average ranking for an entire week that may give you the best clue for your sales that week.
You really can't tell for sure what your sales are without getting the details, but if you're an author who has to wait for his or her publisher to release the figures, this at least gives you a swag number.

If you're an indie author, then of course you can check the daily numbers (like I do) from Amazon DTP. But it's still fun to look at rankings.

Best wishes for success!

Sunday, June 12, 2011

Sample Sunday: A Rose Before Dying

It's Sample Sunday and I'm offering an excerpt from my latest mystery, A Rose Before Dying. This is the second mystery in the Second Sons Inquiry Agency mystery series and although Mr. Knighton Gaunt, the founder of Second Sons, is involved, the main investigator is not an inquiry agent at all, it's an earl trying to exonerate his uncle.

It's 1821 and Sir Edward Marlowe has been accused of killing his ex-mistress, Lady Banks. His nephew, Charles Vance, Earl of Castlemoor, is convinced his uncle is innocent and decides to investigate. The killer has left a taunting note and a rose, indicating that another murder will soon take place. Charles has taken the rose to an expert in hopes of identifying it and preventing the tragedy.
-------  

The butler stared at the card and then intoned, “Lord Castlemoor, Miss Wellfleet.”


She wiped her hands on a towel resting on the table and faced him. A tan apron covered the front of her dress from neat collar to hem, and dark, rich earth liberally smeared it in long, sweeping streaks.

“I’m afraid we must disappoint him.” She stared at Charles, but her movements placed the lamp behind her and left her face in darkness. Her expression was hidden, but the light behind her set her hair on fire. The thick coils glowed deep, golden brown in a halo around her shadowed face.

“Are you sure Mr. Lee sent you? Here?” she asked.

“Yes, quite sure.” Charles had the uncomfortable feeling that Mr. Wellfleet was either gone from this house, or worse, from this world. “I take it Mr. Wellfleet is unavailable?”

“You might say that,” she said dryly. “He’s been rather unavailable for the past six months. My father, Mr. Wellfleet, is dead, my lord.”

“I’m sorry. However, I assure you Mr. Lee did send me. And I freely admit it may have been my fault to assume he sent me to speak to Mr. Wellfleet.” His voice slowed as he realized his hopes had faded along with the daylight. Mr. Lee had sent him on a fruitless mission to see a man who had died months ago.

Bitter anger gripped him, clogging his throat. He stared at the woman, unable to speak through his frustration. Someone would die—and soon—because he was unable to identify a single, ridiculous rose.

“Is this your daughter?” she asked, breaking the silence. Her lovely face remained impassive as she eyed the little girl.

“What? No—good heavens, no.”

“Then…who is she?”

“Her name is Rose.” He bit the words off, thinking furiously of a way to identify the next target. There had to be a way, even without knowing the true name of the rose.

“And did you bring her here for a reason, my lord?”

“Well, her name is Rose,” he replied absently.

Rosa collina, Lee had said. Someone named Collins? That had to be the answer.

“I see. So you thought you could plant her in the garden, perhaps? Next to the chrysanthemums?” She paused as if in thought. “Well, Mr. Gibson dug a new bed this morning. I suppose we can plant her there, assuming she will fit. What color are her blooms? I hope they aren’t too garish. I was planning a display of pale pinks and murray-purple in that particular spot. It’s too late to change now. I’ve already begun planting.”

He stared at her only to realize that despite her solemn expression, her hazel eyes glowed with laughter. She looked at the small girl clinging to him and smiled.

Rose stared back, her blue eyes wide before she nodded and said with firm resolution, “Pink.”

“You’re sure? You look rather like one of the mad Gallicas to me. Perhaps you’re a rich red streaked with a few patches of the palest-of-pale pink?”

The little girl shook her head vigorously before stepping over to Miss Wellfleet and taking her hand. “Pink. I’m pink.”

“Then I just may have the perfect bed for you.” Her wide mouth trembled with suppressed mirth. She glanced back to Charles. “Since it seems, despite all appearances and the company you keep, you aren’t quite mad after all.”

She clearly wasn’t convinced of his sanity, however.

He flushed. “I beg your pardon. But truly, I didn’t know where else to take her…”

“And just where are her parents? Her mother?”

“She’s an orphan.”

“That’s certainly convenient, isn’t it?”

“I don’t know what you mean,” he replied stiffly.

She sighed and dipped a corner of the towel into a small, tin pitcher of water on the table. She washed a smudge of dirt from the girl’s cheek, revealing the soft, rosy skin. “Do you even know who her mother is? Or was?”

“Yes. She resides just a few blocks from here.” If she could joke about the situation, he could, too.

“Where?” she asked warily. “Oh, you mean St. Michael’s, I suppose.”

“Yes. At least, that’s what I understand.”

“The orphanage—”

“Workhouse. Would you really ask me to take her there?”

She studied him. “No, I suppose not. But you—”

“I can’t keep her.” He paused. “Can I?”

“It does look odd.” The speculative gleam in her eyes brought out their rich brown color. “And most improper. What I don’t quite understand is your concern for her. Why, out of all the dozens of children wandering the streets of London, did you choose her? Are you certain she’s not yours?”

“No. In truth, I never knew of her existence before today,” he replied honestly. “I just stumbled over her and brought her along.” He raised his hands in a helpless gesture. “There’s no compelling logic or reason.”

“I see. However, I fear I must ask again, are you sure she’s not yours?”

“No. Truly. I never meet her until today.”

“That’s hardly convincing, is it?” She asked in her driest voice.

“I assure you, I don’t have a passel of…well, love children, wandering the streets of London.” He flushed with embarrassment. The hot color deepened when he realized she seemed just wayward enough to believe he was more embarrassed that he didn’t have a vast collection of by-blows, than he was by the suggestion he had only one.

Despite his best efforts to educate himself about females, they remained mysterious and largely incomprehensible at best.

This disadvantage struck him disagreeably.

“I couldn’t just leave her to starve.”

“This is most irregular, my lord. Any decent woman would flatly refuse to accept an orphan thrust upon her by a stranger—even one who is an earl.” She sighed. “However, I’m tired and perhaps not at my most sensible. So I suppose she can stay—”

“Thank you!” He leaned forward and almost gripped her hand. “I sincerely appreciate it.”

Miss Wellfleet folded the towel with restless hands. “May I ask if your sole reason for coming here was to divest yourself of Rose?”

“No—no, of course not.” He pulled out the small bundle containing the rose. He knew it was useless, her father, the rose expert, was dead. But he couldn’t stop a small spurt of hope. “I’d like to identify this rose. Do you recognize it?”

“I supposed you’re only asking me as a last resort. Because my father is no longer with us.” She held out a peremptory hand. “Let me see it.”

Her face was a smooth, expressionless mask. However, he detected traces of tired resignation at the implication that she could not be expected to have the depth of knowledge exhibited by a man.

When he placed the limp spray in her palm, she held it up to her nose and breathed in several times with closed eyes, cupping the flowers in her hands. Then she gave it a cursory examination before pulling the petals off of one flower.

“Stop!” He reached over to wrench it out of her hand. She turned her shoulder, blocking him. “What are you doing?”

“Counting the petals. Why?”

“You’re destroying it! How shall I identify it if you ruin it?”

She held it out. “Take it. Plant it, or allow me to root it. Or graft it. If it grows, you can ask your friend, Mr. Lee, to identify it in two or three years from the shape of the bush and bloom habit. Most men who grow roses agree that it takes at least one cycle of blooming to identify a rose with any assurance.”

“Two years!”

“Yes—if you want to be sure. And isn’t that why you wish to identify it? So you can purchase a specimen for your own garden?”

“Yes—but…”

“Yes?”

He gazed into her coolly discerning eyes and realized she was aware that he was not being open with her. But given Mr. Lee’s reaction, he could not bring himself to tell the complete truth. The rose wouldn’t last long enough to find another master gardener, assuming he could even locate one in London. “It’s…a wager. Silly, I know, but one of my friends said I couldn’t identify this rose.” The tips of his ears burned.

“I see.” Her eyes grew colder. “This is all a wager?” She glanced at Rose.

“No, of course not. Not Rose—she’s not part of it.”

Miss Wellfleet’s fingers pushed the petals into a line on the table and hovered over them. Thirteen petals, thin and wilting, spread in a tattered line. The slender spray was dying. The small, tight buds had already blackened and hung limply. His chest tightened with frustration.

Then with a theatrical gesture that suggested more defiance than scientific inquiry, she ripped apart the remaining flowers. She arranged the petals in three parallel lines, one for each flower. The roses didn’t all have the same number of petals. The first had thirteen petals. The next had eleven. The final rose had seventeen.

After examining what remained of the stalk, the yellow stamens, and leaves, she looked at him.

Although she didn’t precisely shrug, there was a quality in her expression that spoke of disdain when she said, “Rosa Collina fastigiata.”

“That’s it?” His tired disappointment reminded him of the lateness of the hour. Useless. He needn’t have come here at all. Lee had it right the first time.

“Well, yes. What were you expecting?”

“Something…more. A name…”

“That is a name.” Irritation sharpened her voice. “Or Flat-Flowered Hill Rose, if you prefer an English one.”

“You’re sure?”’

Her eyes hardened. “As sure as I can be from this small spray.” She flung the petals and twig onto the table. “No one can be absolutely sure without seeing the bush and knowing the growth habit and bloom cycles. Have you any idea how many roses there are?”

“I—”

“That’s why your friend made a clever wager—if wager it was. My lord. And if the true wager wasn’t bringing that girl, Rose, to a spinster plantsman.”

“No. Truly, I apologize. I sincerely appreciate the name. And Rose was an accidental meeting on my way. She was nearly killed in the road a few blocks from here. I couldn’t just leave her—for God’s sake—she’s just a child!”

“No, I don’t suppose you could,” she replied grudgingly. One of her slender hands rested on the girl’s lank hair. “It’s late. You have your name. I hope you win your wager.”

With a coolness he deserved but saddened him nonetheless, she gestured for him to leave. The butler, Mr. Abbott, waited just outside the French doors to the greenhouse. His silent presence ensured Miss Wellfleet had never been truly alone with Charles. Somehow, this reminded him of how attractive he found her, and he flushed when he caught Mr. Abbott’s curious gaze.

However, his embarrassment faded as he remembered his purpose.

A life could be saved if he interpreted Rosa Collina fastigiata properly.

How many people named Collins lived in London? Unless the clue rested with the English name, Flat-Flowered Hill Rose. Did this blossom point to a location instead of a person?

Time was slipping away.
--------
A Rose Before Dying is available at Amazon.com, Barnes & Noble, and Smashwords.

Friday, June 10, 2011

My Latest Second Sons Mystery Is Finally Released

A Rose Before Dying is out!


This is it, my second book in the Second Sons mystery series is out! I’m exhausted but very, very pleased. Year ago, I came up with this concept of an inquiry agency manned by all those “spare” second sons who aren’t the heirs and are left with the clergy or military for careers. What if none of those alternatives appealed to them? What if they were willing to give up their social status and had an insatiable curiosity about their fellow human beings? A position as an inquiry agent might just be the ticket!

My first book, The Vital Principle, was finally released in February. That book introduced Knighton
Gaunt, the founder of Second Sons Inquiry Agency (Discreet Inquiries). He was featured in a previous book in the Archer family series, I Bid One American, but he gets a starring role in The Vital Principle.

In the new book, A Rose Before Dying, Charles Vance, the Earl of Castlemoor takes the lead with an assist from Mr. Gaunt. Charles is not an inquiry agent, but when his uncle is accused of murder, he steps in to find the person responsible for killing his uncle’s ex-paramour, Lady Banks, and leaving a rose behind with a taunting note.

A Rose Before Dying let me combine my research into the history of the rose with a classic British mystery and I’m deeply grateful to all the footwork done by rosarians including: Graham Stuart Thomas,
 David Austin, Peter Beales. Their books were invaluable, not to mention the gorgeous new English shrub roses David Austin is hybridizing these days. I have several of his roses in my garden and they are lovely as well as hardy. In fact, their books got me started on growing Old Garden roses and they are truly a delight.

The early years of the 19th century saw an explosion in exploration, with hundreds of new plants being discovered. Roses from China were brought to England and hybridization efforts began, since the China roses had one important difference: they bloomed all season rather than once a season, i.e. they were remontent. The development of the classic florist’s rose, the Hybrid Tea, is a direct result of hybridizing
 European roses with the China rose. Pretty exciting stuff! So I couldn’t resist casting a female character as a rosarian involved in the efforts to cross China and European roses.

In A Rose Before Dying, Vance must seek out a rosarian to help him identify roses the murderer has left as clues, and he finds Ariadne Wellfleet, a woman trying to live independently and pursue the
development of new rose hybrids. Unfortunately, the men in her life are bent on helping her to conform to the more standard feminine role as wife, despite her resistance. Her involvement in the murder investigation puts her—and the members of her household—directly in the murderer’s path.

It's a classic British mystery that I hope all mystery fans will enjoy!
Have a great weekend!

Friday, June 03, 2011

Indie Publishing and Marketing

I recently wrote another blog for Voices of The Heart about indie (as in independent) publishing versus legacy (or traditional) publishing. It's a hugely popular subject at the moment. Authors struggling to find an audience and make a living at their craft see a handful of authors like J.A. Konrath and Amanda Hocking not only making a living but becoming rich on independently published books. Everyone wants to match their success, or at least be able to pay their bills. Or, even earn enough to pay for their writing-related expenses.

With each passing day, it seems like more and more established authors are hauling out their backlists or even previously unpublished books, blowing off the dust, and squirting them off to Amazon, Barnes & Nobles, and Smashwords to make a few bucks. Which makes it even harder for less well-known authors to find their audience as their books are literally submerged under a tsunami of books all in the same genre.

Answers are wishy-washy at best. All of us are mystified about what makes a reader buy one book over another. Read Konrath's blog if you don't believe me. He's experiemented with pricing, blurbs, covers, etc, and still can't quite decide what makes one of his books sell more than another. As for marketing, the most successful independent author out there, Amanda Hocking, is the first to admit she has no idea why her books took off and sold so well. She did shockingly little marketing (frankly, almost none).

As for me, after five small press/legacy published books that haven't quite paid for my writing expenses yet (dues to various writing organizations, paper, ink, that sort of thing), I went indie with one of my latest mysteries and am just as mystified as the others when I see that book, priced at a lowly $.99 outselling my five other books, combined. In fact, by the end of the year, it will have earned more money than I got for an advance for my mystery that isn't even out yet (due out in hardcover in 2012). That's if it continues to sell at the current rate. I'm not even assuming it may increase in sales, or adding in the second book I have coming out soon.

So what conclusions can we draw?
There has to be something....
  • Price. Price is a huge factor and it has nothing to do with any esoteric "artistic value to the reader". Get over that idea right now, it will only cause you to make terrible decisions. A lot more people are willing to buy a book at $.99 than at $7.00. It's the revenue stream that matters, not the individual unit price. Believe me. I know. To tempt readers, you need at least one book for $.99 as an "entry-book". (Think like drug pushers and you'll do just fine.)
  • Cover. You need a great cover. Or at least not an appallingly bad cover. Or a cover that looks like your 7-year-old daughter created it as she twirled around in a pink tutu. It should look professional.
  • Blurb. You need a great blurb. No errors. One that tempts and teases the reader. One that grabs and won't let a reader rest until they buy the book and find out what it's all about. Present the core of the conflict and make it pithy.
  • Marketing. To a large extent, marketing is a waste of your time. There are only a few things you can really do that make a difference. Here they are: get reviews for your book; participate in blogs that are NOT hard sells of your book--you need to provide something of interest that may be related to your book, but stop just talking about your book (for crying out loud); participate in some of the groups out there but not as a poster of excerpts, but as a real human with interesting ideas, opinions, etc; Twitter--but not about your book all the time.
         - You'll notice a theme under marketing: shut up about your book, already. What you're looking for is to build a social network and provide your friends and readers with interesting information. It can be related to your book, but if all you do is squirt excerpts out everywhere and post solely about your book, then people will tune you out. They'll have no reason to listen. As Konrath says: it's all about content. Give them something of value. I've seen a huge change in the success of my marketing strategy--such as it is--when I simply stopped chatting up my books all the time. In fact, I sold more books than ever during the month when I was off the 'net entirely and not doing any marketing whatsoever.
          - Note: My first month of sales beat the last year of sales for all of my five previous small-press books combined. Last month tripled that number. This is for ONE book. If my book remains at the same level of sales, by the end of the year I will have already earned what I got as an advance for my most recent legacy-published book. By the time that legacy-published book comes out in 2012, I'll have already earned TWICE that advance; and that is if the sales of my one book remain flat at the current level.
          - Sadly, success breeds success. If your book starts generating sales, that will generate more interest. More interest will generate more sales. This happens organically, on its own, and there's pretty much nothing you can do about it. Except...
  • Write. Your very best tool is writing the next book and publishing it at a reasonable price. No more than $2.99. Every author has reported that when they published a second (or subsequent) book, it created a jump in sales for all previous books. So your very, very BEST MARKETING tool is...the next book.
  • Subject Matter. One of the reasons a lot of folks go indie is because they have a book they couldn't sell elsewhere. Here's the really awkward, wince-inducing thing: if an editor mentioned something like --we're not sure who the audience would be and this genre/subject doesn't really sell... then you need to pause. A big reason why otherwise terrific books that have great covers, perfect blurbs, and a low price don't sell is because readers aren't particularly interested in the topic. Sometimes this is simply because the blurb or description of the story is uninteresting (remember to put the characters and their conflict first--readers connect with the characters--not some artistic or thematic concept-in-the-sky). Sometimes, you've really gone "too far out there" with the story, e.g. Praying Mantis - the story of an epileptic cat-man who is destroyed by love...with a woman who eats cats for breakfast. Literally. You know what I mean.
         - If you really intend to write for an audience as opposed to yourself, you have to consider your readers. They come first. They have to, because they're going to pay their money to read your cr*p. Don't make them regret it.
So that sums up much of what I've learned. For me, it's still a tough decision. I like the money I'm earning as an indie author, but I still want the validation and opportunity to work with other industry professionals (like editors I didn't buy) that legacy publishing brings to the table. And although I plan to have a second indie book out by July (A Rose Before Dying) I'm still fiddling with a manuscript that I may send to a legacy publisher. May.

I guess we'll see what happens.